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09/10/2012: An unexpected surprise for me at last week’s Content Marketing World was the fun I had watching ...
In Our Client's Words
From content strategy, to content marketing, from web site development to video, we have contributed to the success of our clients. But don't take our word for it. In the words of our clients ...
Dive Rite, Inc.
by Kathleen Byars, Marketing Director
We didn’t want just a website-building agency, but a strategic partner. That decision has definitely paid off for us.
- Kathleen Byars, Director of Marketing, Dive Rite, Inc.
Our original goal was to update our broken website three years ago. After an agency search, we selected Fusionspark based on their ability to do what we needed, but also to provide strategic input. We didn’t want a website-building agency, but a strategic partner. That decision has definitely paid off for us. It has taken time and man hours – building a community around your brand/business is not an overnight task. It takes diligence and a new way of thinking to keep the team focused on content-building strategies. However, we believe Dive Rite would not have weathered the recent economic storm as well as we did without it. We are positioned for growth while many of our competitors are struggling.
Incredibly, once you plant this content “garden” it starts to bear fruit and you watch as your community begins doing the marketing for you. They announce new information to each other, support each other’s endeavors, give honest feedback and encourage camaraderie around our brand. It’s awesome to watch and now that the foundation is built, we can concentrate on launching specialized content information to reach more niche audiences and create wider affiliation. It’s like a drop in the pool with a wide ripple effect.
PR News Article about Dive Rite - 779.6KB
Fusionspark Media walked us through the process of creating content strategy and a new web site and guided our course as we navigated the waters of internet communications for the first time.
- Bonnie Hall, Florida Department of Environmental Protection
Florida's Waters: Ours to Protect
by Bonnie Hall
Florida Department of Environmental Protection
Fusionspark Media truly understands the message we wanted to send through ProtectingOurWater.org. They were able to capture and present the concept of citizen-driven protection of water resources in an engaging, informative and attractive site.
Fusionspark Media walked us through the process of creating a new web site and guided our course as we navigated the waters of internet communications for the first time. The content strategy they developed and the web presence they built has received, and is still receiving, applause and gratitude for such an amazing resource.
Florida’s watersheds are well served by Fusionspark Media's creativity, photography, videography and interpretive skills.
We decided to engage FusionSpark, who completely transformed our ability to communicate on the web.
- Mike Hunninghake, Director of Communications
Pinelands Preservation Alliance
by Mike Hunninghake, Director of Communications
As an environmental non-profit, one of our critical needs is to effectively communicate our mission and activities to our constituents. Until recently our website was the accumulation of periodic “updates” and reformats since its inception over a decade ago. We finally realized we were not utilizing our web presence very effectively, and were no longer in a position to adequately update it ourselves. We decided to engage FusionSpark, who completely transformed our ability to communicate on the web.
They patiently guided us through a thorough review of our needs and desires for a new website, and then implemented this new communications strategy in a cutting edge, Web. 2.0 fashion. The end result of the process was a wholesale re-design and re-branding of our organization, which dramatically improved the quality, depth and breadth of our primary communication tool and created one of the most effective communications platforms in the environmental non-profit arena in NJ.