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Episode 2: How To Get Your Content Marketing Chores Done

Featuring Michele Linn, Content Development Director, Content Marketing Institute

The Anvil, Episode 2: Michele Linn - 19.1MB
Good content marketing initiatives produce great results. But, it's a lot of hard work. Michele tells us how to get it all done.

An important habit for Content Marketers is consistency and commitment.

-- Michele Linn

Michele Linn is the Content Development Director of the Content Marketing Institute and a B2B content marketing consultant who has a passion for helping companies use content to connect with their ideal buyers.

Prior to working as a consultant, Michele was a product marketing manager for a technology company where she experienced many of the issues facing marketers at large companies.

You can follow Michele on Twitter at @michelelinn or read her blog posts on the Content Marketing Institute and Savvy B2B Marketing blogs.

Russell Sparkman
Host, The Anvil

Russell is the co-founder and CEO of Fusionspark Media.

The Anvil series is recorded at Sound Trap Studios, in Freeland, on Whidbey Island.

Many of The Anvil interviews are with folks who'll be speaking at, or attending, Content Marketing World, in Cleveland, Sept. 6 - 8, 2011.

Will you be there?

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