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Anderson Cooper and Storytelling

One of the aspects of using storytelling in communications that we adhere to is the high degree of authenticity and believability that the approach lends to the communication process.

Today, I noticed the following Anderson Cooper quote on his 360 Degree Blog:

“Be honest about what you see, get out of the way and let the story reveal itself.”

It’s simple advice which, when applied, adds authenticity to a story and can be used in all manner of communications that’s meant to inspire, inform and influence.