When Move to End Violence (an initiative of the NOVO Foundation) was faced with the challenge of pulling together and unifying a communications need that included a new web site, a social media strategy and an SEO, they turned to FusionSpark Media.
FusionSpark Media’s role with Move to End Violence (MEV) has included:
- Facilitating team discussions about outcomes and audiences
- Prioritizing desired outcomes, audiences
- Creating a written Content Marketing Strategy document, with executive Summary
- Orchestrating entire web site redesign and deployment
- Coaching MEV communications director and staff about content marketing
- Creating an InfusionSoft-based solution for major promotional effort
- Generating a 300% increase in the size of the email database
- Consulting about 2nd year content strategy and tactics for building critical mass and demonstrating impact